CAS Expands North American Sales Channels
Canada Auto Solutions (CAS) has announced the implementation of its new aggressive regional sales strategy starting today August 1st, 2019 with the objective of gaining Canadian market leadership in the auto aftermarket industry.
In July 2019, CAS has signed two strategic partnership agreements with Digital Oak and Unitool. Digital Oak has completed the entire eCommerce platform revamp allowing CAS website visitors to access the complete product range online. On the other hand, CAS has signed a strategic alliance with Unitool, one of Montreal's most renowned companies in the industrial sector, to act as an official representative of CAS products and services. Unitool hand tools, tool boxes and equipment are designed & built to provide solutions for professional users in MRO, industrial, automotive and construction aftermarkets.
"These agreements are testimony to our commitment to become the partner of choice to customers in the auto aftermarket industry. Expansion into new channels and geographies is our biggest objective for the medium term and we are glad to have signed with the right partners." Chady Abdo CAS Managing Director said.
The multilayered strategy will cater for online direct customers in North America as well as customers in new untapped geographies within Canada.
Unitool will be featuring CAS products with exclusive offers on select items. Click here for more info.
Elian Semaan, CAS Director of Sales said "As part of the celebration of launching our new website and e-commerce platform, CAS is offering unprecedented online special discounts on a wide range of its products."